2009年10月28日 星期三

Siemens Enterprise Communications_award ITSMA Marketing Excellence

BOCA RATON, Fla., Oct. 28 /PRNewswire/ -- ITSMA announced today that SiemensEnterprise Communications (SEN Group) won a 2009 Marketing Excellence AwardsGold Award for Marketing Excellence in the Leveraging Digital Marketingcategory for their Digital Channel solution. SEN Group is being recognized forefforts in the digital enhancement of its Go Forward! partner program,including supplying partners with the necessary tools to tailorcustomer-facing materials, ready-to-use marketing programs that help driverevenue and the management of corporate branding and content integrity.

All Go Forward! partners have access to Digital Channel -- a digital marketingsolution that makes delivering online content and e-marketing programs simple,consistent and cost-effective. The tool helps to ensure that partners caneasily integrate relevant SEN Group content into their own Web sites toprovide timely and accurate information about solutions to their customers. Itenables partners to run pre-created email marketing campaigns that areautomatically co-branded and provides ready-made PDF brochures customized foreach partner. With turn-key marketing programs, partners can quickly executecampaigns, allowing them to focus on core business needs, such as supportingcustomers.
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原文網址
http://www.reuters.com/article/pressRelease/idUS239572+28-Oct-2009+PRN20091028

Digital King_NBC

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原文引用網址
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=116307